Microsoft pulls sponsorship of “Family Guy” episode

A while ago, Microsoft announced that it would be sponsoring a Family Guy episode that would air commercial-free, but would contain some obvious Windows 7 plugs.

This announcement appeared the day after I wrote my article about shows Christian people probably shouldn’t watch based on general principle. The one where I named Family Guy as a show that should be avoided.

It would appear that Microsoft mirrors my opinion. After discovering that the show contains “riffs on deaf people, the Holocaust, feminine hygiene, and incest”, they have pulled out as the advertiser for this episode.

In one statement, Microsoft said:

We initially chose to participate in the Seth and Alex variety show based on the audience composition and creative humor of ‘Family Guy,’ but after reviewing an early version of the variety show it became clear that the content was not a fit with the Windows brand…

No offense to Microsoft, but I can’t help but wonder why the deal was made in the first place when Family Guy has such a strong reputation as being one of the bawdiest shows on television! Clearly, someone at Microsoft saw that they could reach a certain audience with Family Guy, but they really should have watched an episode or two as research.

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This entry was posted on Tuesday, October 27th, 2009 at 7:01 pm and is filed under Entertainment, Microsoft. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

 

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